Female Founded | Women In Wine

The name Pink Diesel encapsulates how wine makes you feel - hence our slogan #fuelgoodtimes. It's about creating memories, kicking back with family or friends or by yourself with a book and a good glass of wine. How do you #fuelgoodtimes?

"Feminised marketing popularised concepts like 'mummy juice' and 'wine o'clock', linking them to how busy women navigated anxiety" (BBC)
For the record, this is NOT what Pink Diesel stands for. It's a new type of rosé, that exists to shake up the current offering with a delicious, quality juice and a personality to match it!

We are thrilled to work with our producers very closely, who have been awarded Haute Valeur Environnementale (HVE) certification (meaning "high environmental value"). This is awarded to farmers/winegrowers who choose to take a "reasoned" approach to their work, from wine cultivation to bottling.
We are on our way to becoming B-Corp certified and will always make decisions based on sustainability and giving back to the planet.
-Let's continue to #fuelresponsibly.-
With our unorthodox attitude, we are fuelling a wine revolution! Belt up and join us for the journey...